By Sirilak Narongtanupone
How did Pipper Standard begin?
After my partner Peter experienced a debilitating allergic reaction to a fabric softener in 2010, he and I set out to research natural ingredients that we believed had the potential to be harnessed as effective cleaning agents. Here is what we found.
At that time, there were few natural cleaners on the market because people didn’t think they performed as well as chemical products.
That was the first difficulty we faced—one of perception. Then, in developing our products, we met with challenges related to the inconsistencies, seasonality and availability of natural ingredients. We initially struggled to produce a natural laundry detergent that cleaned as well as a chemical product. The task seemed nearly insurmountable.
But then we hit upon pineapple fermentation, which normalizes the inconsistencies in natural ingredients and yields powerful cleaning agents.
We fermented pineapple with lactobacillus, a type of probiotic bacteria commonly found in yogurt. What happens is lactobacillus converts the fruit’s sugar into a biosurfactant with organic acids, enzymes and antimicrobial properties. This fermented fluid emerged as the perfect base for us to create a whole range of natural cleaners, including laundry detergent, dishwasher, floor cleaner and others.
Natural cleaners help to create a healthy environment at home.
Pipper Standard products are especially beneficial for people with heightened sensitivities, such as infants, and we are highly selective in how we choose our natural ingredients. In addition to our natural cleaning formula, there are also other natural ingredients in our products. But we make sure there are never any known allergens, as specified in the T.R.U.E. test, the FDA-approved (U.S.A.) allergy patch test. Our laundry detergent and fabric softener are also hypoallergenic-certified by Dermscan Asia.
How powerful are Pipper Standard cleaners?
Over the years, we have literally run thousands of rigorous tests that have confirmed that Pipper Standard cleaning products perform as well as—or better than—chemical cleaners. We have tested our cleaning solution on all types of difficult stains, including red wine, grass, sweat, blood, mud and others.
We are ecological from start to finish.
Because we use pineapples and other natural ingredients, our products biodegrade. Laboratory tests have shown that our laundry detergent biodegrades more than 90% within 28 days. The pineapple crust that we filter out during the fermentation process is dried and fed to livestock. And the manure from these animals is used to grow new crops.
About the Author. Sirilak Narongtanupone is the co-founder and co-CEO of Equator Pure Nature, which produces, markets and sells the Pipper Standard brand of all-natural, safe, eco-friendly household cleaning and personal care products made from patented pineapple fermentation technology. Accredited by a third party as non-irritation-certified and free of known allergens, Pipper Standard products are safe for everyone in the family, including those with sensitive skin.